Principal AI Designer

Strategy and Systems Design — Microsoft Industry Solution Engineering (ISE), Remote — Since May 2022

• Lead end-to-end, client-facing research and design for complex, data-rich products, spanning discovery, problem framing, concept development, interaction design, and delivery across fast-paced, multi-industry engagements.
• Drive product strategy through research-to-action synthesis, translating qualitative and quantitative insights into clear problem spaces, opportunity areas, experience principles, roadmaps, and measurable success criteria.
• Design and communicate end-to-end experiences by creating wireframes, journeys, interaction flows, and prototypes that clarify scenarios, align teams, and guide design and engineering implementation.
• Partner deeply with product, engineering, and data science teams to shape system behavior and evaluation—co-defining hypotheses, data needs, human-in-the-loop evaluation loops, and criteria for quality and responsible outcomes.
• Facilitate high-stakes, cross-functional alignment in ambiguous problem spaces, guiding leaders and teams through shared problem framing, key scenarios, and decision-making grounded in user, technical, and business realities.
• Lead through influence, storytelling, and mentorship, generating insight-driven narratives that secure senior-stakeholder buy-in while coaching designers, researchers, clients, and partners on research-driven, inclusive practice.

Senior Design Lead

Research and Systems Design — IDEO, August 2021 – May 2022

• Guided clients through strategic, holistic decision-making and served as a trusted advisor to executive-level stakeholders by connecting user insight, product requirements, organizational priorities, and market signals.
• Led interdisciplinary teams across product design cycles, setting direction, managing scope, and ensuring that design outcomes delivered meaningful business and user value.
• Shaped project vision and direction by synthesizing system-level insights and user needs into roadmaps, opportunity areas, and evidence-based investment decisions.
• Trained client teams in human-centered design approach and coached designers and researchers on research craft, facilitation, storytelling, and client communication.
• Contributed to internal initiatives by improving research processes, creating shared frameworks and tools, and promoting consistency and excellence in design research and systems design.

Design Lead

Research and Systems Design — IDEO, August 2018 – August 2021

• Partnered with clients to understand user journeys, workflows, and experiences, translating findings into service concepts and product opportunities.
• Led cross-functional teams through full research and design cycles, guiding them from early problem framing through research, synthesis, prototyping, and strategy.
• Translated complex research findings into compelling stories, frameworks, and experience visions that shaped strategy and informed product and service direction.
• Managed client relationships across engagements by setting expectations, aligning on goals, and helping decision-makers understand how insights connected to business priorities.
• Facilitated strategic workshops and alignment sessions that united diverse stakeholders around a shared understanding of user needs, system dynamics, and opportunities.
• Developed reusable research approaches, tools, and best practices that strengthened IDEO's research quality and cross-disciplinary collaboration.

Senior Design Researcher and Service Designer

Essential Inc., Boston — June 2017 – August 2018

• Led end-to-end user research programs across discovery, human-factors evaluation, and UX studies to inform product, service, and system-level strategy.
• Planned and executed research roadmaps, selecting appropriate methods and designing studies that uncovered behavioral patterns, usability issues, and unmet needs.
• Facilitated co-creation and participatory workshops to align cross-functional teams, identify opportunity areas, and generate early solution concepts grounded in user evidence.
• Applied analytical, visual, and research skills to translate complex behaviors into clear frameworks, mental models, and problem definitions that supported strategic decision-making.

Design Researcher and Service Designer

Essential Inc. (Part of PA Consulting), Boston — November 2013 – June 2017

• Conducted interviews, participatory workshops, and concept evaluations to shape product and service direction with clear, actionable insights.
• Created user journeys, service blueprints, and system maps that clarified complex workflows and identified opportunities for product and experience improvement.
• Translated research findings into personas, scenarios, design principles, and strategic recommendations that guided multi-disciplinary teams toward user-centered solutions.
• Collaborated with designers, engineers, and product teams to integrate insights into decision-making and ensure solutions reflected real user needs.

ALM in Psychology

Harvard Extension School, Expected 2027

Focused on Statistics, Behavioral Economics, and Cognitive Science.

MA in Design for Sustainability

Savannah College of Art & Design (SCAD), 2013

Focused on design research, participatory design, and product service systems.

Diversity and Inclusion Certificate

Cornell University, 2022

Focused on addressing unconscious bias and fostering inclusion.